Retail
See how shoppers really move, where they linger and where you lose stock โ and turn that insight into higher conversion.
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Alfabeta's Retail solution converts in-store cameras into a rich stream of shopper analytics. Footfall counting, zone heatmaps and dwell-time tracking show how customers navigate the floor, which displays draw attention and where journeys break down before checkout.
The same vision layer watches for shrink, flagging suspicious behavior and self-checkout anomalies in real time. Store and district managers get a shared view of traffic, conversion and loss so merchandising, staffing and security decisions rest on evidence rather than guesswork.
Footfall Counting
Measures entries, exits and occupancy accurately to reveal true traffic and conversion rates.
Zone Heatmaps
Visualizes where shoppers concentrate and dwell so you can optimize layout and display placement.
Loss Prevention
Detects suspicious activity and self-checkout anomalies in real time to reduce shrink.
Queue Management
Monitors checkout lines and alerts staff before wait times frustrate customers.
Demographic Insights
Estimates audience age and gender ranges to tailor merchandising and promotions.
Multi-Store Benchmarking
Compares traffic and conversion across locations from one dashboard to spread best practice.